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The Attention Merchants

www.gistreads.com

Author: Tim Wu

The Attention Merchants

The Attention Merchants written by Tim Wu.

This page shares a book Summaries I have compiled during my reading and research. I have tried to summarize whole book on few pages, which I think is a fun way to distil the main ideas of the book.

  • The toothpaste that revolutionized advertising
  • Radio and television were the successful attention-grabbers of the twentieth century.
  • The new advertisement addiction
  • The relevant ads era
  • Celebrities capture our attention like no

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  • Book Size 416 Pages, Summery Size 3 Pages.
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The Attention Merchants

  • Category: Business
  • Author: Tim Wu
  • Summery: 3 Pages
  • Total: 416 Pages