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Crossing the Chasm

Author: Geoffrey Moore

Crossing the Chasm

Crossing the Chasm written by Geoffrey Moore

This page shares a book Summaries I have compiled during my reading and research. I have tried to summarize whole book on few pages, which I think is a fun way to distil the main ideas of the book.

1: The Technology Adoption Life Cycle

Segment 1: Innovators.

Segment 2: Early Adopters

Segment 3: Early Market Pragmatists

Segment 4: Late Majority

Segment 5: Laggards

2: Two Cracks and a Chasm

3: Choosing which Market Segment to Target

4: Crafting Your Product

5: Define Your Market

6: The Subtle Art of Positioning

7: Securing Distribution

With this, we come to an end of the book Crossing the Chasm  written by Geoffrey Moore ,See you in the next Gistreads, if you like this Summery, please go ahead and buy the book from the given Link below, till then, be happy and keep reading, Goodbye and Take Care.

If this particular book sounds interesting to you, click on Buy Now, and you can read full summary of this book

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Crossing the Chasm

  • Category: Fantasy
  • Author: Geoffrey Moore
  • Summery: 5 Pages
  • Total: 1 Pages